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Marketing Horizons 2024: Navigating the Future of Consumer Engagement

Introduction Welcome to “Marketing Horizons 2024: Navigating the Future of Consumer Engagement.” As we approach 2024, the marketing world is rapidly evolving, driven by technological advancements and changing consumer expectations. This quick guide explores cutting-edge techniques from AI-driven personalization to immersive AR experiences, highlighting how these innovations are reshaping the way brands connect with their […]

7 Ways Businesses Are Using QR Codes in 2023

In 2023, QR codes have become even more ubiquitous in businesses across various industries. Do you need a QR code? Use our QR code generator, it’s free.  Here are some ways businesses are using QR codes: 1. Contactless Payments QR codes can be used to facilitate contactless payments. Customers can scan the code to make […]

7 Ways Businesses Are Using RFiD Tags in 2023

RFID (Radio Frequency Identification) technology has been around for decades, but it’s only in recent years that it’s been used in marketing. RFID tags are small, wireless devices that can be embedded into products or packaging to provide valuable data about the item. But how can businesses incorporate RFID tags into their marketing? Here are […]

What the heck is an EDDM from USPS?

Every Door Direct Mail (EDDM) is a marketing service offered by the United States Postal Service (USPS) that allows businesses to send targeted mailings to specific neighborhoods or ZIP codes without the need for a mailing list. Here are seven benefits of using EDDM: 1. Cost-effective EDDM is an affordable way to reach potential customers. […]

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